2023 Auto Mobility State of the Industry Report


Methodology

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This study was designed to measure the auto mobility activity of the 298 QAP-accredited mobility dealer locations in the United States and Canada for calendar year 2023.

In May of 2024, each location was asked to verify the personal use (non-commercial) QAP data collected in 2023 across the 12 quantitative categories found in this report. 206 out of 298 locations (69%) responded. Verification was completed in a secure, online environment by dealership owners and/or their delegates.

Due to inconsistencies in the response rate of the various location market area sizes, the margin of error across populations varies as follows:

CategoryConfidence LevelMargin of Error
Overall Total95%± 4%
Metro Market Area Locations95%± 6%
Large Market Area Locations95%± 6.5%
Medium Market Area Locations95%± 7.5%
Small Market Area Locations95%± 10%

Sample sizes were determined using the Standard Formula below, with the standard of deviation set to .5.

Outliers

  • Outliers were defined as any value that was more than three standard deviations greater than the mean.
  • Of the 4944 individual data points in the data set, 64 were initially identified as outliers (1.3%).
  • Of those, 24 were either confirmed as correct or corrected by the respondents.
  • It was determined that the remaining outliers would be included in the final data set.

Annualization

  • Of the 206 responding locations, four were open for less than the full 12 months of 2023.
  • In cooperation with those respondents, the data for those locations was annualized for the full year, and included in the data set.

Error Potential

  • As with all surveys, the data herein is subject to multiple sources of potential error including non-response and question wording / response options, among others.